Buy any food that has been processed after reading this book.
And I’m not just talking about ready meals, or a tin of soup or a carton of orange juice. Food manufacturers have a multi billion £ industry which creates a thousands of ingredients which purport to taste like the real thing. For example a cereal bar with ‘oil dispersable technology of plain caramel colour and beetroot red’. Solutions for coating, glazing, polishing, releasing, emulsifying’ and on and on in an endless list.
The author, a very well respected food writer, had to use fake I/d to gain entry to the fair and she was appalled by what she found. The manufacturers have conspired to create labels which comply with the letter of the regulations but totally obscure what they really use.
You’re probably safe buying tins of tomatoes or beans, chickpeas, or olive oil but little else. Do read it. It’s chilling.
And I’m not just talking about ready meals, or a tin of soup or a carton of orange juice. Food manufacturers have a multi billion £ industry which creates a thousands of ingredients which purport to taste like the real thing. For example a cereal bar with ‘oil dispersable technology of plain caramel colour and beetroot red’. Solutions for coating, glazing, polishing, releasing, emulsifying’ and on and on in an endless list.
The author, a very well respected food writer, had to use fake I/d to gain entry to the fair and she was appalled by what she found. The manufacturers have conspired to create labels which comply with the letter of the regulations but totally obscure what they really use.
You’re probably safe buying tins of tomatoes or beans, chickpeas, or olive oil but little else. Do read it. It’s chilling.
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